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ERP for SMBs

Laroo — run your business day to day

Odoo-like UI, client portal and REST API

CRM, sales, purchasing, inventory, accounting and projects in a focused back-office. Clients view invoices; your Laravel tools connect via API.

For business teams and IT — France & Europe

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  • Multi-company
  • Roles & permissions
  • REST API (Sanctum)
Laroo ERP

9+

Business modules

3

Access points (back-office, portal, API)

FR / EN

Bilingual UI

Why Laroo instead of Odoo alone?

Modern Laravel stack, native client portal and documented REST API — with optional Odoo integration when that is your source of truth.

The Laroo product

A ready-to-use ERP built for clarity and density — not a generic marketing template.

Unified back-office

CRM, sales, purchasing, stock, accounting, HR and projects. Module navigation, dense lists, structured forms.

Client portal

Dedicated login, invoice list and PDF download. Access controlled per portal user.

Business API

Sanctum, CRUD and actions: stock validation, accounting entries, leave, project task stages.

Odoo × Laravel / PHP integration

Already on Odoo or Laravel? We build reliable bridges: sync, documented APIs, DOG&DEV team.

Custom connectors

Orders, products, stock and invoices between Odoo and your Laravel apps (e-commerce, portals, internal tools).

Sync & webhooks

Job queues, webhooks and explicit conflict rules. Logs and monitoring on critical flows.

API & migration

Expose or consume Odoo API from PHP. Migration support and ongoing evolution.

Laravel 12 Livewire 4 PHP 8.4 MySQL Sanctum
Odoo × Laravel / PHP integration

Use cases

Two common scenarios — technical detail stays tailored.

E-commerce synced with ERP diagram

E-commerce → Odoo

Need : Laravel shop: orders to Odoo, stock and prices in sync.

Solution : Order connector + product/stock sync. Invoicing and shipping driven from Odoo.

Outcome : Automated daily sync, fewer manual entry errors.

Client portal invoice preview

Client portal & ERP

Need : Clients need invoices without back-office access.

Solution : Secure :name portal + API bridge to Odoo when ERP is the source of truth.

Outcome : Lighter support load, 24/7 document access.

Three entry points, one platform

Pick the door that matches your role — same security and quality.

Back-office

Internal teams: CRM, sales, stock, accounting, HR, projects.

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Client portal

Your clients: invoices, PDFs, history.

Open portal

REST API

Integrators: CRUD, webhooks, documented business actions.

API documentation

Trusted by teams like yours

SMBs and tech teams across France and Europe.

B2B e-commerce Digital agency Light industry B2B services
Martin Lechêne

« We favour integrations that are readable, tested and documented — over generic promises. »

Martin Lechêne — Founder, DOG&DEV

Frequently asked questions

Short answers before your first conversation.

Does Laroo replace Odoo?

Laroo is a standalone ERP. We also build Odoo × Laravel connectors when you need both worlds in sync.

How long does an integration take?

A simple connector (orders + stock): a few weeks. Larger scope: audit then quote after discussing your flows.

Is the client portal included?

Yes. Your clients view invoices and PDFs through dedicated access, without seeing the back-office.

Do you provide hosting?

Deploy on your infrastructure or with cloud support. We adapt to your IT team.

Let's talk about your project

Product demo, Odoo integration or both: tell us your context (reply within 2 business days).